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Entrepreunership and new venture creation Task: Written Summative Assignment

Entrepreunership and new venture creation Task: Written Summative Assignment

Task: written summative assignment

Develop a business plan – Part 1

This assessment is a written submission exam and will be released in week 5 of the course.

Students are required to provide a report that will help them to develop a final business plan in the final assignment.

Analyse and develop at least the following points. Do some research on any element that you consider relevant for your project.

o Describe your business opportunity: Define the product or service. What customer needs are met by your business idea? o Test your idea: How would you research the market to explore interest in your new product/service. o Present the final product/service (features, benefits, price). o What is your value proposition?

o What is your competitive advantage compared to the industry where your business idea will compete? o Define your Target o Describe your Business Model

The report should be in word document format and must be uploaded to a Turnitin folder created on the course Moodle platform.

Formalities:

? Word: Word count: 1000 words.(include your research and your findings)?

? Cover, Table of Contents, References and Appendix are excluded of the total slide count.?

? Font: Arial, size 12,5?

? Text alignment: Justified?

? The in-text References and the Bibliography have to be in Harvard’s citation style.?

Submission: Week (6) – Via Moodle (Turnitin). Submission deadline Sunday 7 th November 2021 at 23:59 CEST

Weight: This task is a 40% of your total grade for this subject.

It assesses the following learning outcomes:

? Outcome 1: Understanding the market trends and the competitors. Understanding the target?

? Outcome 2: Understanding customer needs and value proposition match?

? Outcome 3: Understanding strength and weaknesses of an entrepreneur

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