I created a media campaign & website, I have the proposal and I need 15 typewritten double-spaced pages, including: 1) Explain the key message and goal of your campaign 2) Describe the elements of your campaign 3) Describe the content you created 4) Say how you distributed the content 5) Inform about the impact your campaign has had or what impact you hope to make going forward 6) Detail what made your campaign successful 7) Say how you measured your success 8) Provide data on a key performance indicator 9) Offer a final quotation (from yourself or others) about why your campaign was a success! Gamers Impact & Strategy Campaign Proposal 1) Key messages and Goal of the campaign: My campaign’s name is Gamers Impact & Strategy. Its key message is that gaming can be a toxic environment for players which might lead them to either be victims of bullying or become bullies. The goal is to rise the awareness towards toxic behavior in gaming and to support positive reaction in competitive games. Also, the goal is to create a community for gamers to share their stories and experiences with cyberbullying. Target audience My campaign is going to target gamers in general. Including both genders, and different ages; any gamer who interacts in any type of interactive games. Also, victims of cyberbullying in gaming. Females gamers also can be a large target since they are not welcomed in the gaming field and they are most likely to be verbally harassed than male gamers. Focus The stories and messages will be always relevant to gaming. The focus will be on rising the awareness of different types of toxic behavior. First, I will be defining what is considered toxic or bullying. Second, becoming with strategies that can help gamers deal with toxicity in gaming. Third, support sportsmanship in competitive gaming instead of hate and anger. Structure I will be using different media platforms to help me reach my audience. I created an online website which is going to include different sources and researches that is related to the campaign. For example, gamers’ stories and experiences. In addition, I will be using different media platforms such as twitter, instagram, and LinkedIn to help me engage with the audience. Tone I will be using the emotional tone since cyberbullying is a serious issue that can effect gamers’ lives. I will also be narrative tone to share some of the gamers’ experiences and stories in order to help other gamers relate to the situation. Multimedia I will be using infographic and animated designs to convey my messages effectively. I will be focusing on using visuals more than type since my target is gamers. Using hashtag in twitter to reach different people. Purchase answer to see full attachment Tags: toxic environment Campaign Elements Campaign Goals Gamers Impact Strategy Mass Media Campaign User generated content is uploaded by users for the purposes of learning and should be used following our company’shonor code & terms of service.

MLA In-Text Citations: The Basics

Guidelines for referring to the works of others in your text using MLA style are covered throughout the MLA Handbook and in chapter 7 of the MLA Style Manual. Both books provide extensive examples, so it’s a good idea to consult them if you want to become even more familiar with MLA guidelines or if you have a particular reference question.

BASIC IN-TEXT CITATION RULES

In MLA Style, referring to the works of others in your text is done using parenthetical citations. This method involves providing relevant source information in parentheses whenever a sentence uses a quotation or paraphrase. Usually, the simplest way to do this is to put all of the source information in parentheses at the end of the sentence (i.e., just before the period). However, as the examples below will illustrate, there are situations where it makes sense to put the parenthetical elsewhere in the sentence, or even to leave information out.

General Guidelines

• The source information required in a parenthetical citation depends (1) upon the source medium (e.g. print, web, DVD) and (2) upon the source’s entry on the Works Cited page.
• Any source information that you provide in-text must correspond to the source information on the Works Cited page. More specifically, whatever signal word or phrase you provide to your readers in the text must be the first thing that appears on the left-hand margin of the corresponding entry on the Works Cited page.

IN-TEXT CITATIONS: AUTHOR-PAGE STYLE

MLA format follows the author-page method of in-text citation. This means that the author’s last name and the page number(s) from which the quotation or paraphrase is taken must appear in the text, and a complete reference should appear on your Works Cited page. The author’s name may appear either in the sentence itself or in parentheses following the quotation or paraphrase, but the page number(s) should always appear in the parentheses, not in the text of your sentence. For example:

Wordsworth stated that Romantic poetry was marked by a “spontaneous overflow of powerful feelings” (263).

Romantic poetry is characterized by the “spontaneous overflow of powerful feelings” (Wordsworth 263).

Wordsworth extensively explored the role of emotion in the creative process (263).

Both citations in the examples above, (263) and (Wordsworth 263), tell readers that the information in the sentence can be located on page 263 of a work by an author named Wordsworth. If readers want more information about this source, they can turn to the Works Cited page, where, under the name of Wordsworth, they would find the following information:

Wordsworth, William. Lyrical Ballads. Oxford UP, 1967.

IN-TEXT CITATIONS FOR PRINT SOURCES WITH KNOWN AUTHOR

For print sources like books, magazines, scholarly journal articles, and newspapers, provide a signal word or phrase (usually the author’s last name) and a page number. If you provide the signal word/phrase in the sentence, you do not need to include it in the parenthetical citation.

Human beings have been described by Kenneth Burke as “symbol-using animals” (3).

Human beings have been described as “symbol-using animals” (Burke 3).

These examples must correspond to an entry that begins with Burke, which will be the first thing that appears on the left-hand margin of an entry on the Works Cited page:

Burke, Kenneth. Language as Symbolic Action: Essays on Life, Literature, and Method. University of California Press, 1966.