Portfolio Assignment Description Portfolio Assignment (200 Points) For the culminating assignment in the class, you will compile several representative forms of public relations writing and put them onto your online portfolio. All of the documents should be geared toward a specific organization. (I am doing this on the NFL. Therefore all the items that are created should be for and about the NFL. It’s meant to be as though I work for them) Here are the items you’ll need to complete the assignment ? ? ? ? ? Position Statement o Identify one item of public or organizational interest and write a position statement on it. It should be one page single-spaced (with two spaces in between paragraphs) and should include the following: Part 1 -Issue Background (Issue Topic, Significance, History, Current Status, Projection) Part 2 -Position (Opinion, Supporting Arguments, Opposing Arguments) Part 3 -Conclusion (Recommendations, Citations). See p. 276-283 for help and for a visual example. You should include a minimum of two research items. Media Advisory o Should be one page long following the format on page 178-181. The advisory should relate to a specific event and should provide information about one-on-one interview opportunities. Pitch Letter o Write a one-page pitch letter directed to a specific editor or producer of the local media. You’ll need to actually research this. The pitch should offer a client or spokesperson from your organization for an interview. There are also tips on p. 179. The pitch should show a clear link to the media’s audience, be creative or novel, provide a benefit to the editor or producer, provide specific details for covering the event, indicates a specific follow-up time, and include a visual (if relevant). o . News Fact Sheet o Write a one-page news fact sheet on your organization using the tips on pp. 173-175 and the example on p. 176. Sample PSA Script o Following the guidelines in Chapter 18 create a 30- second (75 words) and a 60-second (150 words) audio PSA script on the same topic. Make sure to include a title, time length, and the script should also include at least one sound effect. For additional information on creating a portfolio, here are some good links: ? https://prsahouston.org/blog/id/37 ? https://www.creativecircle.com/blog/five-social-media-portfolio-tips/ A final note -branding is a huge part of public relations writing and ensuring that an organization has a consistent ‘look’ and message. Make sure that all of your documents are ‘branded’ meaning that they have a similar logo and set up for each document. When you finish, ask yourself: ‘If someone looked at this document, would they know with just a glance which organization put it out?’ If all of your documents are different, or lack a visual aesthetic, then the answer would be no. Put a bit of effort into making sure your documents have a consistent look. Grading will be based on: ? Adhering to the above specifications for each writing sample ? Must be error-free. Look at with ‘fresh’ eyes and get others to read them! ? ? ? Must look professional Have a consistent branding aesthetic All of the required items are uploaded to your online portfolio

Mastering the Art of Online Learning: Your Guide to Acing Online Courses

Introduction

In recent years, the popularity of online courses has skyrocketed, offering learners the flexibility to acquire new skills and knowledge from the comfort of their homes. However, succeeding in online courses requires a different approach compared to traditional classroom settings. To help you make the most of your online learning experience, this article presents essential strategies and tips to ace your online courses.

1. Set Clear Goals and Plan Ahead

Before embarking on an online course, establish clear goals and objectives. Determine what you hope to achieve by the end of the course and break down your goals into manageable milestones. Create a study schedule that aligns with your other commitments, ensuring you allocate dedicated time for coursework, assignments, and revision.

2. Create a Productive Study Environment

Establishing a conducive study environment is crucial for online learning success. Find a quiet, well-lit space where you can concentrate without distractions. Remove any potential interruptions, such as notifications from social media or email. Organize your study materials and have a reliable internet connection to ensure seamless access to course materials.

3. Actively Engage in the Course

Active participation is key to mastering online courses. Engage with course materials, including videos, readings, and interactive components. Take comprehensive notes, highlighting key concepts and ideas. Participate in discussion boards, forums, and virtual meetings to interact with instructors and peers, fostering a sense of community and enhancing your understanding of the subject matter.

4. Manage Your Time Effectively

Online courses offer flexibility, but it’s essential to manage your time wisely to avoid falling behind. Create a detailed schedule, allocating specific time slots for coursework, assignments, and studying. Break down larger tasks into smaller, manageable segments to prevent procrastination. Prioritize tasks based on deadlines and dedicate focused time to each one, ensuring consistent progress throughout the course.

5. Develop Effective Communication Skills

Online courses often rely on written communication, making it crucial to hone your skills in this area. Be concise and clear in your written responses, paying attention to grammar and spelling. Actively participate in discussions, asking thoughtful questions and providing constructive feedback to your peers. Regularly check your course emails and notifications, ensuring you stay updated with any important announcements or changes.

6. Utilize Available Resources

Take full advantage of the resources provided by your online course platform and instructors. Familiarize yourself with the learning management system (LMS) and explore its features. Access supplementary materials, such as textbooks, lecture slides, and external resources recommended by instructors. Utilize online libraries, research databases, and tutorial services to deepen your understanding of the subject matter.

7. Stay Motivated and Engaged

Maintaining motivation throughout an online course can be challenging, particularly when faced with competing priorities or a lack of face-to-face interaction. Set short-term goals and reward yourself upon their completion. Connect with fellow learners through virtual study groups or online forums to foster a sense of camaraderie. Regularly remind yourself of the benefits and personal growth associated with completing the course successfully.

8. Seek Support and Clarification

Don’t hesitate to seek support or clarification when needed. Reach out to your instructors for guidance or clarification on course material. Utilize online discussion forums to ask questions or engage in collaborative problem-solving. Leverage the support services provided by your course platform or institution, such as technical support or academic advising.

Conclusion

Online courses present unique opportunities for self-paced learning and personal growth. By setting clear goals, creating a productive study environment, actively engaging with course materials, and managing your time effectively, you can maximize your chances of acing online courses. Remember to stay motivated, seek support when needed, and make the most of the available resources. Embrace the flexibility and adaptability of online learning to achieve your educational goals.