SM110 Communications for Sales: Project 6
Project Description:
Customer value propositions are basic statements of how a sales offering will add value to your prospects business. Essentially, the customer value proposition summarizes the legitimate business reasons for making a sales call. Refer to pages 136-139 of your textbook.
Create a customer value proposition for a business that you are familiar with. Your own Customer Value Proposition should answer the following questions:
· What are the primary reasons that customers would want what you are offering?
· What are the primary benefits of your product?
· What are tangible positive outcomes your product facilitates?
Remember to be concise and specific.
Submit your Customer Value Proposition statement to Project 6 in Moodle.
FOR INSTRUCTOR USE ONLY
Grading Rubric Projects
Grading accepts a start value of 100. Points will be deducted for failure to fully complete or meet the stated requirements. Grading: 90-100 = Represents work of superior quality (A); 80-89 = Represents work of good to very good quality (B); 70-79 = Represents adequate command of class content (C); 69 and below = Represents work that shows a need for development or improvement (F); 0 = Represents plagiarized work (F).
SM110: Communication for Sales
Student:
Instructor:
Date:
Project 6
Description of requirements
Possible Points
Your Points
Submitted your own Customer Value Proposition for a business that you are familiar with.
50
Your Customer Value Proposition answered: What are the primary reasons that customers would want what you are offering?
10
Your Customer Value Proposition answered: What are the primary benefits of your product?
10
Your Customer Value Proposition answered: What are tangible positive outcomes your product facilitates?
10
Overall content is concise and specific
10
Assignment was submitted by due date
10
TOTAL
100
YOUR SCORE: ________
Instructor Comments:
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